KIEV, Sept. 27 – Viktor Pinchuk, one of the wealthiest men in Ukraine, has rearranged his business empire to streamline management over his $10 billion assets throughout Ukraine, from steel pipe making to media, company officials said.

Pinchuk set up EastOne LLC, a London-based holding, that will seek to boost the value of the holding by selling its Ukrainian assets and re-investing the money elsewhere.