KYIV, Aug 12 – Kyivstar and 1+1 media note a 35% increase in activity on the Kyivstar TV platform in the first half of 2020.

According to the press service of the mobile operator, while the growth of the audience interest in January-March was gradual, the activity sharply increased by 20% in April.

The demand gradually returned to the pre-quarantine level in June and July.

According to the data provided, the main preference of viewers is given to national TV channels of general interest. The three leaders are 1+1, Ukraine, and ICTV. Among the thematic TV channels, the most watched are movie channels (TV 1000 Action, VIP Comedy, ViP Megahit HD), for kids (PLUS, Nick Jr., Nicktoons), and educational channels (Viasat History, Viasat Explore, Discovery Channel).