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Ukrainian firm to destroy roses as demand plummets due to quarantine
Journal Staff Report

KYIV, April 9 – The Ascania-Flora rose growing greenhouse complex plans to destroy most of its finished products due to quarantine restrictions introduced in Ukraine and a sharp drop in demand, Victor Fedorenko, deputy director at Ascania Flora, said.

"Due to quarantine measures, the demand for flowers fell sharply. Our sales market is focused on Ukraine by more than 90%, and now it has decreased to minimum levels, rose shipments have decreased several times. For the 20 years of the enterprise's operation, we have faced such situation for the first time. Unfortunately, most of the finished products will be destroyed. The situation is worsened with the fact that roses have a limited shelf life of only seven days, during which the flower must be sold," he told Interfax-Ukraine.




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