KIEV, Jan. 14 – The Ukrainian media advertising market in 2013 increased by 11% to UAH 10.553 billion, the Ukrainian Advertising Coalition reported.
The leading advertising vehicle still remains television. In particular, the volume of the TV advertising market in 2013 amounted to UAH 4.440 billion, which is 14.8% more than in 2012. The coalition experts believe that television is the driver of many processes on the media market - from the legal framework and the market structure to the creative content of advertising.
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